Nollywood actress and filmmaker Toyin Abraham has faced criticism on social media after sharing a throwback to her TikTok collaboration for Oversabi Aunty, shortly after Funke Akindele announced her partnership with Facebook to promote her upcoming movie.
The development has sparked fresh comparisons between the two filmmakers, with some social media users questioning the timing of Abraham’s post.
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Akindele announced her partnership with Facebook on Thursday, October 29, 2026, ahead of the release of her forthcoming film, The Four: No One Fights Alone.
The collaboration will support the film’s London and Lagos premieres, while giving fans access to behind-the-scenes content, premiere appearances and other promotional materials through Facebook. The movie is scheduled to arrive in cinemas on December 11, 2026.
Following the announcement, Abraham shared a throwback relating to her previous collaboration with TikTok for the promotion of Oversabi Aunty.
However, the timing of the post drew reactions from some social media users, who questioned why she chose to revisit the earlier partnership shortly after Akindele unveiled her new collaboration.
Some critics suggested that Abraham’s post was connected to Akindele’s announcement, while others drew comparisons between the promotional strategies adopted by the two actresses.
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The reactions have once again brought the relationship between the filmmakers into online discussions, with fans frequently comparing their projects, promotional campaigns and box-office performances.
Both actresses have established themselves as influential figures in Nollywood, using social media, celebrity appearances and digital partnerships to generate publicity for their films.
Akindele’s latest Facebook partnership is designed to expand the reach of The Four: No One Fights Alone and connect the film with audiences in Nigeria and internationally.
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Abraham, meanwhile, previously worked with TikTok to promote Oversabi Aunty, using the platform to engage audiences around the movie.
Although the timing of Abraham’s throwback has fuelled speculation among fans, the post alone does not establish that she was responding to Akindele’s announcement.
