By Aramide Okunboh
The 12th edition of the Africa Magic Viewers’ Choice Awards officially kicked off with a vibrant Cultural Day celebration held in Lagos on Friday.
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The colourful event brought together some of Africa’s biggest entertainment stars, who arrived in eye-catching traditional outfits celebrating the richness of African culture, fashion, and heritage.
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Among the celebrities who made memorable appearances were Bisola Aiyeola, Uzor Arukwe, Omowunmi Dada, Uche Jombo, Linda Ejiofor, Scarlet Gomez, and Bucci Franklin.
Their elaborate outfits quickly became a major talking point online, with fans praising the creativity and elegance displayed throughout the event.
Held at the Balmoral Convention Centre in Victoria Island, the Cultural Day reflected this year’s AMVCA theme, “Honouring Craft, Celebrating Culture.”
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The gathering showcased African storytelling, music, fashion, and artistic expression, reinforcing the award ceremony’s commitment to promoting African creativity on the global stage.
Photos and videos from the event spread rapidly across social media platforms, generating widespread reactions from fans and fashion enthusiasts. Many applauded the celebrities for proudly embracing African traditions through their outfits and performances.
Nnukwu Mmanwu!
The big Masquerade is here.Styled by – @rexkingsleyok #uzorarukwe #darkhorse #AMVCA12 pic.twitter.com/T9StCShPsz
— Uzor ‘Dark Horse’ Arukwe (@uzorarukwe) May 8, 2026
The Cultural Day event also served as a prelude to the main AMVCA ceremony scheduled for Saturday night, where actors, filmmakers, and creatives from across the continent will be honoured for their contributions to film and television.
The Lagos Voice reports this year’s awards will feature 32 categories, including both audience-voted and jury-selected awards, with new indigenous language film categories to promote African representation in cinema.
